BrushBound: Bridging Art, Fashion, and Technology in the Phygital Age
Meet Shreya Bhan, the visionary founder behind Brushbound.
With over 13 years of experience in the fashion industry and more than 2 years immersed in the dynamic world of web3, Shreya brings a unique blend of expertise to the intersection of art, fashion, and blockchain. Her journey began with a profound realization during the sell-out success of Brushbound's inaugural NFT collection, sparking the understanding of the power in building a community.
Shreya's passion lies in redefining the fashion landscape, creating a space where vibrant designs, sustainability, and community collaboration converge. Join her on this artistic journey that goes beyond boundaries, introducing a new era of co-created fashion experiences.
Our Identity
Fashion: BrushBound boasts a vibrant collection of maximalist clothing that dares to be bold, vibrant, and unapologetically unique. Our physical pieces are the embodiment of self-expression and individuality.
Art: Our art vertical celebrates the intersection of art and technology. We value innovation, creativity, and the exploration of new horizons in digital art.
Technology: We embrace the potential of technology to enhance and expand the creative experience, connecting our physical collections with digital wearables in the metaverse.
The Phygital Vision
Community-Driven: At BrushBound, we believe that fashion should be co-created. NFT holders in our community have the power to vote on colors, prints, and design elements, shaping our collections to align with their desires.
Sustainability: We are deeply committed to sustainable fashion. Our physical collections will be embedded with NFC tags that trace their journey on the blockchain. This guarantees transparency about the sustainability of our products and empowers consumers to make informed choices.
Metaverse Integration: Our physical pieces will transcend the physical realm. Through metaverse platforms like Ready Player Me, Roblox, and more, BrushBound wearables will have digital "skins" that can be worn, allowing our community to express their style not only in the real world but also in virtual spaces.
Impact and Innovation
Empowerment: BrushBound empowers individuals to influence fashion decisions and promote sustainability.
Inclusivity: We foster an inclusive and diverse community of maximalist fashion lovers and digital creators.
Sustainability: By tracing our products on the blockchain, we set a new standard for transparency in the fashion industry.
Metaverse Connection: We are at the forefront of Phygital innovation, pioneering fashion experiences in both the physical and digital worlds..
BrushBound's transformation into a Phygital brand encapsulates the spirit of co-creation, sustainability, and technological integration. By bringing art, fashion, and technology together, we are not only transforming our brand but also changing the way fashion and creativity interact with the world.
Join us in reimagining the future of fashion. BrushBound: Where Your Imagination Meets the World.
